28% off

Sony 77-inch OLED 4K TV with pure black contrast and PS5 gaming features

🔥 100+ bought in the past month

Why it's a great deal

✓$701.99 off · 28% under the $2,499.99 list price

✓Lowest price in 12 months

★4.7 average from 225 ratings

Verified dealTech & ElectronicsPosted Jun 26, 2026

Sony 77" OLED 4K Smart TV – PS5 Optimized, 28% Off

Name: Sony 77" OLED 4K Smart TV – PS5 Optimized, 28% Off
Brand: Sony
Price: 1798.00 USD
Availability: InStock
Rating: 4.7 (225 reviews)

Curated by Deal Collector

4.7

(225 reviews)

$1798.00

$2499.99

↓ $701.99 · 28% off

FREE shipping with Prime · FREE delivery on $35+ orders

Excellent time to buyShould you buy now?

PoorFairGoodGreat

At $1798.00 it's 13% below its 12-month average — the lowest price we've tracked.

Verified by Thrifle price tracking

Buy at Amazon — $1798.00

Sold by Amazon · coupons

Price intelligence

Is this a good price?

Tracked since Aug 6, 2025 · updated daily

Current price

$1798.00

−13% vs 1YR

Avg $2215.00 (90D) · -19% vs 90D avg

30D

90D

This deal

$1798.00

Typical price

$2069.18

All-time low

$1798.00

vs 12-mo average

−13%

💰 Is this a good price?

🔺 Overpriced

🔥 At or near the all-time low

It's about $422.16 over what it usually sells for. Its real drops usually come around February and December, to about $1810.71. If you can hold off, do. Our two models read this one differently, so hold the forecast loosely.

$1798.00
this deal$2077.83
typical$1798.00
all-time low42/100
Drop Tendency

12-month Amazon price history

Expected sale price: $1810.71 (likely $1773.51–$2283.17)

Full price history & forecast →statistical model · verified from real price history

💰 Price Match

Amazon doesn't match competitor prices details ↗

Prefer another store? These retailers will match this price:

Academy Sports + Outdoors Bass Pro Shops / Cabela's Bed Bath & Beyond BJ's Wholesale Club Dick's Sporting Goods Home Depot JCPenney Lowe's Micro Center Office Depot / OfficeMax Petco Staples Tractor Supply Co.Williams-Sonoma

On the identical, in-stock item. Policies vary — confirm at checkout.

Product info

About this deal

Sony BRAVIA XR8B 77-Inch OLED 4K Smart Google TV Upgrade your home entertainment with this 77-inch OLED TV that delivers deep blacks, vibrant colors, and smooth performance for movies, sports, and gaming. With Google TV built in, your favorite streaming apps and smart features are always within reach. Key Features: 77-inch OLED 4K display with over 8 million self-lit pixels for stunning picture quality. XR Processor enhances color, contrast, and clarity in real time. Google TV with Google Assistant for easy access to streaming apps and voice control. Supports Apple AirPlay 2 and Google Cast for wireless streaming. Dolby Vision HDR delivers more lifelike colors and enhanced detail. Studio Calibrated picture modes for Netflix and Prime Video content. Exclusive PlayStation 5 features, including Auto HDR Tone Mapping and Auto Genre Picture Mode. 120Hz refresh rate for smooth gaming and fast-action scenes. Built-in Bluetooth, Wi-Fi, Ethernet, HDMI, and USB connectivity.

Deal facts

You save $701.99 (28%) vs the listed retail price.

Sold by Amazon.

Category: Tech & Electronics.

Posted Jun 26, 2026, verified by Thrifle editors.

Highlights

Pure black OLED contrast with 8M self-lit pixels and high brightness
PS5-optimized with Auto HDR Tone Mapping and Auto Genre Picture Mode
All major streaming apps built-in; Google Assistant voice search included
Dolby Vision, Atmos, IMAX Enhanced, DTS:X for cinematic experience
28% discount: $1,798 vs. $2,500 retail; Prime free shipping

Specifications

Brand	Sony
Category	Home Entertainment
List price (MSRP)	$2499.99
Recent demand	100+ bought last month
Sold by	Amazon

Product details sourced from Amazon. Specs and availability may change.

Frequently asked questions

3 questions

Is this a good price for Sony 77" OLED 4K Smart TV – PS5 Optimized, 28% Off?

At $1798.00, this is 28% off the listed retail price of $2499.99 — a verified saving of $701.99.

What is Amazon's return policy?

Amazon offers a 30 days return window. Free returns: Yes (most items). Restocking fee: None (marketplace sellers may vary). See the full Amazon return policy at https://thrifle.com/return-policy/amazon.

When does this deal expire?

This deal is expected to remain valid through approximately 2026-07-26. Deal prices and availability can change at any time without notice — buy soon if you want to lock in this price.

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